Differentiate or Die: Survival in Our Era of Killer Competition
De (autor): Jack Trout
More than just a collection of marketing success stories, this is an in-depth exploration of today's most successful differentiation strategies. It explains what they are, where and when they should be applied, and how they can help readers carve out their own image in a crowded marketplace.
A newly revised and expanded edition of the revolutionary business classic, Differentiate or Die, Second Edition shows you how to differentiate your products, services, and business in order to dominate the competition. Veteran marketing guru Jack Trout uses real-world examples and his own unique insight to show you how to bind customers to your products for long-term success and loyalty. This edition includes new case studies, new research, and updated examples from around the world.
A newly revised and expanded edition of the revolutionary business classic, Differentiate or Die, Second Edition shows you how to differentiate your products, services, and business in order to dominate the competition. Veteran marketing guru Jack Trout uses real-world examples and his own unique insight to show you how to bind customers to your products for long-term success and loyalty. This edition includes new case studies, new research, and updated examples from around the world.
LIBRIS DAYS
-20%
transport gratuit
PRP: 194.94 Lei
Acesta este Pretul Recomandat de Producator. Pretul de vanzare al produsului este afisat mai jos.
155.95Lei
155.95Lei
194.94 LeiPrimesti 155 puncte
Primesti puncte de fidelitate dupa fiecare comanda! 100 puncte de fidelitate reprezinta 1 leu. Foloseste-le la viitoarele achizitii!
Livrare in 2-4 saptamani
X
Pentru a putea comanda rapid este nevoie sa introduceti numarul dvs de telefon in formatul 0xxxxxxxxx (10 cifre).Un operator Libris.ro va suna si va cere telefonic restul datelor necesare.
Descrierea produsului
More than just a collection of marketing success stories, this is an in-depth exploration of today's most successful differentiation strategies. It explains what they are, where and when they should be applied, and how they can help readers carve out their own image in a crowded marketplace.
A newly revised and expanded edition of the revolutionary business classic, Differentiate or Die, Second Edition shows you how to differentiate your products, services, and business in order to dominate the competition. Veteran marketing guru Jack Trout uses real-world examples and his own unique insight to show you how to bind customers to your products for long-term success and loyalty. This edition includes new case studies, new research, and updated examples from around the world.
A newly revised and expanded edition of the revolutionary business classic, Differentiate or Die, Second Edition shows you how to differentiate your products, services, and business in order to dominate the competition. Veteran marketing guru Jack Trout uses real-world examples and his own unique insight to show you how to bind customers to your products for long-term success and loyalty. This edition includes new case studies, new research, and updated examples from around the world.
Detaliile produsului
De pe acelasi raft
De acelasi autor
Parerea ta e inspiratie pentru comunitatea Libris!