Kathy Palokoff is a founder and partner at goFirestarter, a coaching and consulting company that helps individuals and organizations ignite, fuel, and accelerate their growth and fulfill their passion. She is also a founder and partner at CUSTOMERicity, a creative agency that helps businesses increase revenue through customer-centric marketing and branding.

Paul Eder, PhD has over fifteen years of experience as a strategy and management consultant focusing on optimization of organizational structures and work environments. Paul is certified as both a Project Management Professional and a Lean Six Sigma Black Belt. He has presented at top-tier conferences and published peer-reviewed articles and papers on strategic planning, employee performance, and creativity.